$100 Million Payday For Feedburner – This Deal Is Confirmed
The company was founded in 2003 and has raised just $10 million in capital over two rounds. Portage Ventures funded their $1 million Series A round in 2004. The $9 million Series B round was closed in mid 2005 (second close in 2006), from Mobius Venture Capital and Union Square Ventures.
That’s some pretty nice ROI. Good work fellas!
Official Google Blog: Universal search: The best answer is still the best answer
Today, we’re…launching the new architecture and using it to blend content from Images, Maps, Books, Video, and News into our web results.With universal search, we’re attempting to break down the walls that traditionally separated our various search properties and integrate the vast amounts of information available into one simple set of search results.
Here are a few of my favorite searches that show off the power of universal search:
* steve jobs
* darth vader
* nosferatuIn addition, we’ve rolled out a few new navigation elements and experimental features to help our users better navigate our site and find the information they’re looking for. These include contextual navigation links above the search results that help users “drill down” to specific types of information. For instance, developers who search for [python] will see links for “web,” “blogs,” “books,” “groups,” and “code,” whereas [downtown los angeles] will show a different set of links. Also, in terms of integration and navigation, today we introduced a new universal navigation bar at the top of all Google web pages to provide easier navigation to your favorite Google products, such as Gmail.
Google launches Google Reader for the Wii | Googling Google | ZDNet.com
RSS…now playing in your living room.
What the hell does that mean you ask? It means users are now even more likely to access their Google Reader account from a gadget on their Google personalized homepage, further blurring the lines between RSS consumed in a traditional reader and RSS consumed in a homepage. Additionally, viewed items open in a popup, so users can view the full post on their homepage without having to view it compressed in the window of the normal RSS gadget. Full content RSS feeds are gaining an ever larger competitive advantage over thin content feeds.
Thin content feed:
Full content feed:
eMarketer.com – The Unstoppable Surge of Search Advertising
Google and Yahoo own over 90% of SEM market.
“In fact, over 90% of US paid search ad spending will go to the two search giants in 2007,” says eMarketer Senior Analyst David Hallerman, author of the new Search Marketing: Counting Dollars and Clicks report. “One side effect of this degree of concentration is that it can often make marketing on second-tier search engines a better value for the money — less competition for keywords means that advertisers get broader reach for fewer ad dollars.”
Paid search makes up the largest slice of the US online advertising market, as it has since 2003.
Fred Wilson has a great post on Google acquisition of Doubleclick and the state of banners ads on the internet.
Yesterday’s announcement of Google’s (GOOG) $3.1bn acquisition of Doubleclick says to me that the banner is back, big time. And here’s why. There is infinite demand for search/CPC inventory at a price. Search/CPC is bought on a measured ROI basis. If you know what a click is worth to you, you’ll pay up the that price for as many as you can get. But beyond that, you can’t buy more.
Google Buys DoubleClick for $3.1 Billion – New York Times
Google reached an agreement today to acquire DoubleClick, the online advertising company, from two private equity firms for $3.1 billion in cash, the companies announced, an amount that was almost double the $1.65 billion in stock that Google paid for YouTube late last year.
The sale offers Google access to DoubleClick’s advertisement software and, more importantly, its relationships with Web publishers, advertisers and advertising agencies.
The big lawsuits that were predicted have arrived.
NEW YORK — MTV owner Viacom Inc. said Tuesday it has sued YouTube and its corporate parent Google Inc. in federal court for alleged copyright infringement and is seeking more than $1 billion in damages.
Viacom claims that the more than 160,000 unauthorized video clips from its cable networks, which also include Comedy Central, VH1 and Nickelodeon, have been available on the popular video-sharing Web site.
The lawsuit marks a sharp escalation of long-simmering tensions between Viacom and YouTube. Last month Viacom demanded that YouTube remove more than 100,000 unauthorized clips after several months of talks between the companies broke down.
It’s G-Day: Google Launches Apps Premier
Google has launched Google Apps Premier, its subscription package of premium, hosted business applications in direct competition with Microsoft.
RED HERRING | Google Agrees to Buy Adscape
With Microsoft and Google both in the in-game advertising space expect to see real growth here.
Google has made a foray into in-game advertising for video games with an agreement to acquire Adscape Media for $23 million, sources familiar with the matter said Thursday.
Spring Marketing Strategies is a marketing consulting firm focused on helping small business grow revenue, profit and valuation through effective online strategic marketing. Spring was founded by Eben Thurston in 2009.
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